Anne Fairpo CTA (Fellow) explains why a strategy for dealing with intellectual property is a modern essential for many businesses
'Production' has become a commodity: for many companies it is no longer their core activity. The commoditisation of parts has been commonplace for a while but companies are increasingly outsourcing all of their production. Maintaining control over that outsourced production is critical and increasingly sophisticated technology and processes are used to do so; those controls and the business models used also result in closer links between a business and its production partners.
The outsourcing of the traditional aspects of a business leaves the company more able to concentrate on that which increasingly forms the basis of the value of the company: the intangible assets which differentiate the company...
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Anne Fairpo CTA (Fellow) explains why a strategy for dealing with intellectual property is a modern essential for many businesses
'Production' has become a commodity: for many companies it is no longer their core activity. The commoditisation of parts has been commonplace for a while but companies are increasingly outsourcing all of their production. Maintaining control over that outsourced production is critical and increasingly sophisticated technology and processes are used to do so; those controls and the business models used also result in closer links between a business and its production partners.
The outsourcing of the traditional aspects of a business leaves the company more able to concentrate on that which increasingly forms the basis of the value of the company: the intangible assets which differentiate the company...
If you are not a subscriber, subscribe now to read this content.
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